Buying a home is primarily a financial transaction. And a big one. So, it makes sense that home buyers would approach the process with a clear head and a logical plan. After all, no one wants to buy a house they can’t afford or one they can’t stand. But while we’d likely all agree that home buyers should “use their head” when choosing a house to buy, nearly half of recent buyers say they followed their heart. In fact, 44 percent of surveyed buyers said so, with 41 percent saying they wish they’d been more rational in their decision making. Similarly, 36 percent said their emotions caused them to act against their better judgment. But why do so many buyers allow emotions and stress sway such a big decision? Well, among the most common answers was fear of losing the house to another buyer. Buyers are scared they won’t find another home and it’s making them overlook possible issues. According to the survey, an overwhelming 76 percent of recent buyers admitted to overlooking or downplaying red flags. (source)



